top of page

Why Content Matters

Updated: Jan 4

If you’re a Venture Capitalist, what’s the point in writing content and sharing your opinion?

To provide some insight and guidance around effective content publishing, our CEO and Co-founder, Daniel Sawko has answered some common content-related questions we've been asked.

TLDR: Write content to give yourself the best chance of increasing relevant deal flow.

Content that is relevant to technologies of interest amplifies your market signal by informing entrepreneurs of your investment thesis.

So how do you do this most effectively?

Listen to the full Q&A below or read and listen to a specific question about Why Content Matters.

(The questions and answers have been slightly edited to make them easier to read.)

Contents of Questions asked

1. When you refer to Venture Capital content, what does this actually mean?